Don Odiorne joined the Idaho Potato Commission in 1989, during his tenure he has also served on the foodservice boards of United Fresh Fruit & Vegetable, the Produce Marketing Association and was treasurer and then President of the International Food Editors Council. His foodservice career began in fast food and at country clubs in the Denver area. He graduated from the University of Denver with a degree in Business Administration and Hotel & Restaurant Management. He has held marketing and operations positions for college and university foodservice, business dining, and the pizza segments. He owned his own fresh pasta restaurant, consulted for several major sandwich, coffee and dessert concepts and prior to the Idaho Potato Commission was the promotions director for a California Lettuce Board. He works with corporate and high volume unit chefs on a daily basis, cultivating the usage of Idaho potatoes in their operations.